Design friend Jean Fujita sent me a link to this talk by Jessica Hische and it is WELL worth a viewing. Now, I love Jessica Hische’s work anyway, so this was always going to be a good viewing for me, but in this talk she changed tracks from a usual show and tell. Here she talks about the technical minutia of lettering and type design in a way that is pure geek gold. From kerning settings in InDesign to varying angles of different height sloping letters, this is fantastic, informative viewing for any would-be typophile.

Jessica Hische // Subtlety is Everything // UX 2015 from Adaptive Path on Vimeo.